ALEXANDRIA, Va. — Rice Equity Holdings today announced the promotion of Samantha Shanda to Director of Administration, recognizing her dedication, leadership, and contributions toward building the administrative foundation necessary to support the company’s continued growth across multiple states and business platforms.
In her new role, Shanda will oversee the company’s administrative operations, supporting the continued development of Rice Equity Holdings’ corporate infrastructure as the organization expands across its restaurant and health and wellness portfolio.
“Samantha has been an incredible asset to our organization, and this promotion is a reflection of the impact she has made,” said TJ Rice, Chief Executive Officer of Rice Equity Holdings. “As companies grow, the strength of their internal infrastructure becomes just as important as the strength of their operations in the field. Samantha understands the importance of organization, communication, and supporting our people, and she has consistently demonstrated the leadership qualities we value.”
As Director of Administration, Shanda will play a key role in supporting Rice Equity Holdings’ corporate operations, including administrative processes, cross-functional coordination, internal communication, and the continued development of systems that allow the company to operate effectively across multiple regions.
“I am incredibly grateful for the opportunity to take on this new role,” said Samantha Shanda, Director of Administration. “I am excited to continue supporting our teams, improving our processes, and helping Rice Equity Holdings build the foundation needed for the future.”
The promotion reinforces Rice Equity Holdings’ commitment to recognizing employees who demonstrate excellence, leadership, and dedication while creating career pathways within the organization.
About Rice Equity Group
Rice Equity Group is a privately held investment and operating company focused on acquiring, developing, and managing multi-unit franchise businesses and consumer service brands throughout the United States. The company operates a diversified portfolio across restaurant, hospitality, and health and wellness concepts and is committed to operational excellence, leadership development, and sustainable long-term growth.
Media Contact
Rice Equity Group — Communications Department
info@riceequity.com · riceequity.com

