Rice Equity Group Establishes New Corporate Headquarters in Historic Alexandria, Virginia, Creating a Strategic Hub for National Growth

ALEXANDRIA, Va. — Rice Equity Group today announced the establishment of its new state-of-the-art corporate headquarters located in historic Alexandria, Virginia, marking a significant milestone in the company’s continued growth and evolution as a national multi-brand restaurant operator.

Situated along the banks of the Potomac River in one of America’s most historic communities, Alexandria represents a meaningful new chapter for Rice Equity Group. Known as a city deeply connected to the founding of the United States and the legacy of leaders such as George Washington and America’s founding fathers, the location reflects the company’s commitment to building an organization rooted in history, innovation, leadership, and long-term impact.

The new corporate headquarters will serve as the central hub for Rice Equity Group’s expanding operations across the country, housing the company’s administration, finance, human resources, executive leadership, information technology, restaurant development, and real estate divisions.

“This is more than just a new office — this is the home of Rice Equity Group’s future,” said TJ Rice, Chief Executive Officer of Rice Equity Group. “As our company continues to grow across multiple brands, states, and markets, we knew we needed a headquarters that matched the vision and ambition of where we are going. Alexandria represents everything we believe in: history, leadership, opportunity, and excellence.”

The new headquarters features dedicated space designed to support the company’s continued expansion, including a specialized real estate and restaurant development division focused on identifying future growth opportunities, managing development initiatives, and supporting the company’s long-term acquisition strategy.

The facility will also house Rice Equity Group’s internal catering sales organization, a dedicated team focused on expanding corporate partnerships, increasing catering revenue, and creating new opportunities across the company’s growing restaurant portfolio.

“Catering has become a major strategic focus for Rice Equity Group,” Rice said. “Our restaurants have incredible products, and we believe there is a tremendous opportunity to connect those products with businesses, organizations, and communities across the markets we serve.”

“Our goal was to create a place where people are excited to come to work,” said Samantha Shanda, Director of Administration. “This headquarters gives our team the ability to collaborate more effectively, support our restaurant operations nationwide, and continue building the culture that makes Rice Equity Group special.”

“This building represents belief,” Rice added. “It represents belief in our employees, belief in our brands, belief in our communities, and belief in the future we are building together. We are not just creating a restaurant company — we are building an organization designed to last for generations.”